LEGAL & COMPLIANCE

Terms of Service

Last Updated: October 5, 2026 | CanSpark Digital Solutions

Terms Overview & Acceptance

These Terms of Service (“Terms”) govern your access to and use of https://cansparkdigital.com and related commercial advisory, web design, search engine optimization, paid media, and analytics services provided by CanSpark Digital Solutions (“CanSpark Digital,” “we,” “us”). By accessing our website or engaging our services, you agree to comply with and be bound by these Terms.

1. Scope of Digital Marketing Services

CanSpark Digital provides professional digital marketing and technology consulting services, which may include:

  • Organic search optimization (technical SEO, on-page optimization, content architecture, and digital authority development).
  • Paid media campaign design and management (Google Ads, Bing Ads, Paid Social, and programmatic networks).
  • Website design, user experience development, and technical conversion rate optimization.
  • Digital marketing analytics, attribution configuration, and business intelligence reporting.

All formal client engagements are governed by individual Statements of Work (SOW) or service agreements that specify deliverables, milestones, fees, and performance parameters.

2. Performance Expectations & Non-Guaranteed Results

Digital marketing, search engine algorithms, and auction-based advertising environments are dynamic and subject to external market forces outside the direct control of any agency:

  • No Guaranteed Rankings: Search engines (including Google, Microsoft Bing, and others) periodically modify their ranking systems. We do not guarantee specific organic positions or permanent rank placement.
  • No Guaranteed Conversion Volume: Paid media costs and conversion volumes fluctuate based on auction competition, market seasonality, pricing dynamics, and client sales pipeline operations.
  • Evidence-Based Execution: We deliver structured, industry-accepted, data-informed methodologies designed to capture qualified demand, reduce waste, and improve conversion efficiency.

3. Client Responsibilities & Co-Operation

The effectiveness of our services relies on collaborative client participation:

  • Providing timely access to necessary advertising platforms, analytics suites, CMS instances, and technical documentation.
  • Ensuring that all client-supplied brand assets, trademarks, copy, and product claims comply with applicable advertising laws and intellectual property standards.
  • Reviewing and providing approval on creative deliverables and technical deployments in a timely manner.

4. Intellectual Property Rights

Unless otherwise stipulated in a signed contract: (a) Upon full payment of all contractual fees, the client owns custom marketing collateral, web designs, and written content produced specifically for that client; (b) CanSpark Digital retains ownership of pre-existing proprietary methodologies, software frameworks, client-side tools, script libraries, and analytical templates.

5. Limitation of Liability

To the maximum extent permitted by applicable law, CanSpark Digital Solutions shall not be liable for any indirect, incidental, special, consequential, or punitive damages, or any loss of profits or revenues, whether incurred directly or indirectly, or any loss of data, use, or goodwill, arising from your access to or use of our website, tools, or marketing recommendations. Our total aggregate liability under any contract shall not exceed the total fees paid by the client in the three (3) months preceding the incident.

6. Governing Law & Jurisdiction

These Terms shall be governed by and construed in accordance with the laws of the United States. Any disputes arising under or in connection with these Terms shall be resolved through good-faith commercial negotiation before initiating formal legal proceedings.